Internet Marketing Trip

Today, I’m going to talk about an internet marketing guru. No don’t go, wait ! A real guru, yeah, a king with a crown on his head and all.

Name : Dean Hunt

If you don’t know him, then I could call you “sucker”, but I didn’t in July too. At this time I read a thread at DigitalPoint forums entitled “Buzz Marketing Case Study Part 1″. It hooked me, Dean then added a part 2 and 3, that I’ll talk about later.

For those who wonder what is buzz marketing, I think he defines it better than me, in an interview he gave to Carl Ocab. What ? You don’t know Carl Ocab ? Sorry but this time : Sucker !

“Buzz Marketing is the art and science of standing out from the crowd, being talked about and being remembered. Or in other words… it is the ability to create a buzz about a service or product.”

Why is it so interesting ? Traffic for FREE, with only words for weapons, and those can make a killing (marketing speaking of course). Maybe you already read somewhere that writing something controversial attracts people attention. It suggests interest but also creates people opinion. That’s what buzz marketing is about : make people talk about you or your company.

Okay, now where’s the free stuff ?

Dean uses Social Bookmarking websites such as Digg, StumbleUpon, Delicious to generate traffic. From his experiences (the buzz marketing 101, 202, 303), he made a Case Study that you can download for free : Web Traffic Orgasm. As you can see there is a book coming soon. If the Case Study gives you some clues, the book will bring you secrets.

Want more ?

Dean interviewed 14 of the top 30 StumbleUpon users. Yes, you can dowload that for free too. I guess you never thought about getting your buzz marketing Christmas gift in advance, so go thank Dean for his efforts, have a good read and start creating some buzz.